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PRESIDENT CULÉ TALKS ABOUT ALTERNATIVES

Nike, BLM or new supplier: Laporta explains Barça's options for its shirt

Published:23/03/2024 - 17:53h

Updated:23/03/2024 - 17:53h

FC Barcelona has not defined who will be its shirt supplier in the immediate future. There is the option of Nike, despite the hostile relationship, but also the option of 'breaking' the market or manufacturing them at home

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The new T-shirt of the FC Barcelona has been subject of debate in the last weeks. As a result of the taut relation that keeps in the actuality the club with Nike, with which have worked in the last 27 years, have opened different stages of the plans of the culés in the short term for 'take out' advance the business with more profits of which have now.

Joan Laporta has spoken in this regard openly in "The Podcast of the president Joan Laporta", the new 'window' of Barça Studios in which the maximum mandator of the club reviews all the actuality of the club beside the journalists Míriam Nadal and Llorenç Tarrés. It treats of a new informative window by part of the Catalan entity for mantene and propiciar the debate on key subjects of the actuality of the club, as it is the case of the T-shirt and the eternal 'fight' with Nike.

Laporta Analyses the situation with Nike

The true is that 'Jan' has pronounced in this regard and has left several key to understand the current situation of the Barça with Nike. The club keeps studying the possibility to change of provider in front of the disagreements and the feeling that the American multinational does not fulfil with what has promised and that, besides, the agreement -signed in 2018- would be very underneath of the pretences of the Catalans.

It has showed very positive with the future of the T-shirt and ensured that from the dispatches of the club "are working to have the best agreement of provider of equipment of the world", justifying that the club that chairs is the one who more sells T-shirts and 'deserve' an agreement that was chord: "The Barça is the team that sells more T-shirts and has to have the best agreement of the market".

The clearest message of Laporta

In this same order of ideas, has stood out the three options that are on the table: "Have three options on of the table: the current provider (Nike), with which carry 27 years of relation; have offers of the market, know what would pay us, are offers very interesting and know it; and have the line of business of BLM", adding that "in businesses with new technologies as with Barça Studios need partners that help us, but in this no. BLM Has the luck to know the market. We know what can pay by the T-shirt of the Barça, the efforts that is doing Nike to remain and, finally, the road to create us the clothes and distribute it we, that is not an utopia".

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