All the amounts of the agreement between Barça and Spotify

This Wednesday the FC Barcelona has closed the agreement of sponsorship with 'Spotify' for the next seasons. In this agreement include the rights by the T-shirt of the first masculine and feminine team, in addition to the equipaciones of training and the name of the stadium, that will happen to call Spotify Camp Nou. However, the concrete figures keep on being a mystery.

In spite of that knows that 'Spotify' will be in the official uniforms by four years and in the one of training by three, from the breast of the club have affirmed to 'Sportive World' that exists an agreement of confidentiality between the Barcelona institution and the company of music by 'streaming'. East will have to persist until the Extraordinary Assembly of Compromisarios that will carry out the next 3 April, where will validate or no the agreement through the suffrage of the partners.

Nevertheless, there are several details that have gone desvelando in the last hours. By lucir the logo in the frontal of the T-shirts of the masculine and feminine teams, the club embolsará 57.5 million euros. In the case of the clothing of training, will win five millions. Regarding the right to position the name of the company beside the of the stadium, will add five 'kilos' more to the arks of the Camp Nou during six seasons.

Added to this, could go in other two millions and half of euros thanks to a clause in the agreement by "good praxis". This means that, if all the planned plans with the club fulfil of satisfactory form (something that no sucedió with Rakuten), the transnational Swedish will be able to credit this quantity by the good management of the agreement.

'Naming rights' And the option of resale

As it informs the half quoted, 'Spotify' asked the right of revender the space in the T-shirts from the third year, this in case that it did not see profitable the agreement with the Barcelona or if it could generate greater gains commercialising it. This would have a veto by part of the culés, in where they would avoid that in the main clothing could announce companies that are not chords to the values of the entity. One of them would be the compañias of criptomonedas and 'blockchain' as 'Polkadot', that already was refused to use the sleeve. In spite of this, did not exist any approaches of posture, by what do not exist right of resale on any active of the club.

Regarding the 'naming rights', the club closed the negotiation in six years, ingresando five millions in each one of them. During this period, the Camp Nou will be under reforms to give life to the Espai Barça, by what the impact of the name of 'Spotify' will be lower that in a new complex. Once culminated the works and the time of the agreement, the company will have the option to renew by 15 years more, by a value from among 15 and 20 millions by season.

The company also asked to include the possibility of revender this active, something that is usual in other countries like United States, in where several clubs of American football or baseball have changed the name of his sportive enclosures with the happen of the time.

An agreement 'round'

At the end of everything, seems that from the breast of the entity exists a satisfaction tremenda by the result of the conversations and of the agreement in yes, although his figures in relation to his length are not the best of the market. Likewise, it understands that the result is very positive to institutional and sportive level, since the mark is world-wide leader in his area.​