Barça launches a 'TikTok Challenge' with their football stars

The Barça is one of the most interactive clubs in social networks. The club always has bet by the innovation in the digital channels so that the fanatical can know, with luxury of details, the actuality of the team and the players. In TikTok, platform in which the FC Barcelona adds more than six million followers, have created a new challenge known like #GoForItChallenge so that his footballers and culés all over the world reveal his experiences preferred of the club.

The group blaugrana looks for to approach and connect with all his fanatical and, in this occasion, have ally with his partner OPPO and TikTok to launch a challenge with which the culés will be able to decide which are his experiences and favourite moments related with the Barça. A challenge in which they already have participated the maximum Barcelona stars: Gerard Hammered, Frenkie of Jong, Ansu Fati or Miralem Pjanic.

It is a strategy by which the club bets so that the fanatical amuse and choose between diverse options. Dídac Lee, the one who until yesterday was the director of the Digital Area of the Barcelona, explained to detail the importance of the 'challenge' in statements to the official website of the club after his launching. The ex director affirmed that the "bet by the adecuación of the contents to the language of each platform is what has allowed us be a referent in the digital field and the case of TikTok is not an exception, as it shows the fact to having attained 6 million followers all over the world"

90 seconds of entertainment

The 'Go For It Challenge' is a challenge in which, during 90 seconds, the fanatical will have to answer questions related to the club and which of the experiences of the past and the future moments would choose, for example, it is necessary to choose if you prefer to be trainer or player of the Barça, the Classical of the 2-6 or the traced back to the Paris Saint Germain in Champions League. The users will be able to it hacerescogiendo 'an edict', that is to say, moving to a side or another of the screen, or raising an arm or another, depending on the answer.

The club, through his website, also informed that the fanatical will be able to participate in the 'challenge' until January of 2021 going up his video to the platform, that has turned into the favourite so much of youngsters like adults during this year. Besides, eñ Barça confirmed that the videos were possible thanks to the support of OPPO, since the challenge has recorded with the OPPO-Reindeer-4 Pro.