CAREER AGAINST THE TIME
The Barça looks for to ensure to his main sponsor before October
Published:15/05/2021 - 12:46h
Updated:9/07/2021 - 09:30h
The Barcelona, that finds in a raw economic crisis, confronts to a problem concerning the company that will be his main sponsor and whose logo ire in the T-shirt
The directive of the Barcelona has to know which will be his new main sponsor of his T-shirt before the next month of October because that is the deadline that has put him Nike, that needs to begin to make the corresponding Barcelona clothing to the season 2022-2023; so that, from this moment, can commercialise to time all over the world.
The news, that already has given to know 'The Llotja of the Què T'hi Jugues' to BE Catalonia and that the Agency EFE attained to confirm with third, arrives when it is about to to begin the last year of agreement with Rakuten, that the course 2021-2022 will pay to the Barcelona 30 million euros more some variables, an inferior figure in 25 millions to which ingresó the entity annually from the season 2016-2017.
To day of today, in managerial surroundings of the combined Barcelona sees feasible that Rakuten can follow like main sponsor further of 2022. Instead, Beko is very likely that leave to plant his logo in the left sleeve of the T-shirt from the next course of LaLiga, although it will follow sponsoring the clothes of training.
In this sense, is significant the signing of María Bañeres, the one who is from Beko, for the commercial department of the combined culé that finally goes to be led Jordi Camps after the renunciation of Belt Ajram by familiar reasons.
The same sources of the club indicate that the aim of the commercial department during the two first years of mandate of Joan Laporta is to keep the annual figure of income in 180 million euros and look for forms and methods to increase them from the third year of his management.
Financial crisis
At present, the combined Barcelona has a total debt of more than 1173 million euros., of this figure more than 300 corresponded to payments that had to do to other clubs by concept of signings for paying. For the moment, the Barcelona directive does not leave to study options to go out him to the step to the enormous debt that ails to the club.
Credit requested
Although it still continues in course the audit promoted by the administration of Laporta, expects that the Barcelona summon an Assembly in June in which finally it would approve the budget of the next season.
Of this way, will remain defined the high and drops of all the club for the next course. By part of the new CEO of the Barcelona, Ferran Reverter, are carrying out efforts for the application of a credit by 500 million euros that looks for to stabilise the finances of the club, so much in the referent pay of wages as in matter of investments.