The FC Barcelona continues to demonstrate its broad capacity for innovation beyond the sports field. On this occasion, the good news has been officialized that Barça Studios, the audiovisual arm of the Blaugrana club, has expanded its range of multimedia products with the aim of providing its users with a top-notch experience.
In this regard, Barcelona has announced the creation of a new product: 'TOP BARÇA'. According to the description provided by the Barcelona entity through its various social media channels: "It is a continuous broadcast channel that offers a selection of the best content generated by the Club, both from its daily sports activities (deferred matches of male and female football, Barça Atlètic, youth categories, highlighted matches of the sections, etc.) as well as exclusive series and documentaries produced by Barça Studios."
"It will also offer the historical archive of matches, goals, and best moments of the Culés team and its legends."
Barcelona will have a new business avenue with 'TOP BARÇA'
In addition to being a source of quality content for Barcelona followers, 'TOP BARÇA' will also serve as a revenue stream through advertising. In this case, the club will use the FAST model (Free Ad-Supported Streaming Television), offering a free-to-access broadcast channel that will occasionally interrupt the broadcast to show advertisements.
Furthermore, 'TOP BARÇA' will be available worldwide in English and Spanish versions, and can be accessed through major audiovisual platforms such as Rakuten TV (Europe and soon in Japan), Orange TV (Spain), VIX (United States), VIDAA (globally), DAZN (Europe), and other service providers that will be announced soon.