BARÇA CONTINUES TO EXPAND ITS BRAND
More income for Barça? The club will change 'Gatorade' to 'Prime'
New information maintains that Barça will put aside its sponsorship agreement with 'Gatorade' to join 'Prime', the energy drink company of 'youtubers' Logan Paul and 'KSI'
In the dispatches of the FC Barcelona continue working to generate extraordinary income that allow to the club recover his economic stability. This time have focused in new agreements of sponsorship and in companies that can expand the panorama of the mark Barça to the rededor of the world.
One of these alliances goes of the hand with the drunk 'sponsor' of the Barcelona group, that until the next 30 June belongs to 'Gatorade'. The area of marketing has evaluated the agreement and has decided to bet by a new mark that is causing a big impact in the youngsters that practise sport.
The Barça wants to expand his mark
It treats of 'it Prevail', an energetic drink founded by the 'youtubers' Logan Paul and 'KSI' that is having a big implantation in United States and United Kingdom. The exhibition mediática of both will serve so that the Barcelona fulfil with the aim to expand his base of fans by different corners of the planet, taking into account that it approaches turns it of pre-season.
The culés will travel to North America the next 19 July and will expand his market with this new bond of sponsorship. In fact, 'it Prevail' also it is associated to the Arsenal —that will confront to the Barcelona on 26 July in Los Angeles— and to the UFC, the greater company of mixed martial arts in the world.
