THE T-SHIRT CELEBRATES THE 125 YEARS OF THE CLUB
OFFICIAL! FC Barcelona presents the long-awaited shirt for the 2024/25 season
Published:18/07/2024 - 10:51h
Updated:18/07/2024 - 10:51h
The FC Barcelona has announced this Thursday the first equipación that lucirá the masculine and feminine team for the new season. After some delays, caused by Nike, the Catalan group has showed the new T-shirt title
It arrived the day for the presentation of the new first equipación of the FC Barcelona. The Barcelona team has announced the morning of this Thursday how will be the T-shirt title for the season 2024/25, which already is available from this 18 July in the official shops of the club and in the usual points of sale, highlighting that it treats of an equipación that celebrates the 125 anniversary of the foundation of the Barcelona club.
From the Barça has accompanied the announcement of presentation with authentic legends of the club like Ronaldinho, the one who besides is the big protagonist to the also be a big name inside Nike. Also they appear several players of the current first masculine team together with Andrés Iniesta, Carles Puyol, Hristo Stoichkov or Pau Gasol. Aitana Bonmatí and Alexia Putellas also are leading of the announcement to promote the new T-shirt by part of the feminine team.
The change in the patrocinante main, the key point of the delay
One of the big novelties, as we already had explained in FCBN, of the new T-shirt of the Barça with regard to the previous years is that the players only lucirán the isotipo of Spotify, without the name of the company of music. However, the T-shirt that has put up for sale yes includes the logo beside the text, in a clear attempt of Nike to be able to sell the T-shirts that made by error during the start of the production of the new equipación.
A design that mixes the traditional with the best technology
The Catalan club equally has detailed that the campaign of the equipación of the 125 anniversary "inspires in the roots, path and legacy of the club. Using the blue colours and grana, presents in the shield like central element", explains the communiqué culé. "It has created a distinctive design, only and symbolic that evokes the identity of the team along the years", sustained the Barça in his presentation.
The team of design of Nike has renewed the direction of the colour adopting an approach called "metaprismático". Of this form, the new skin culé taking the traditional colours and increases them through the light and the movement to promote of only way the palette of colours, keeping at the same time the aesthetic identity of the Catalan club.