BLM, the great loser if Barça finalizes its agreement with Nike

The FC Barcelona already begins to discern a solution in relation with the extension of his agreement with Nike, company that has been his sponsor from 1998, but with which recently there has been some tension. Even rumoreó that the Catalan picture considered to separate of the mark of the 'swoosh' and explore other sponsors like Cougar, the one who apparently presented a very attractive proposal to sponsor to the group culé.

Nevertheless, with the step of the days, the situation has taken a totally different course to the expected initially. In spite of the legal dispute between both parts because of the wish of the Barça to terminate the agreement, to what the American company answered with measures cautelares, everything indicates that both parts are near to arrive to an agreement.

As we inform recently in FCBN, this pact would offer to the FC Barcelona a premium of significant renewal, having mentioned a figure that oscillates between the 100 and 150 million euros. To his time, diverse sources aseveran that is arguing a fixed payment from among 105 and 120 M€ by season, together with a series of variables based in the titles obtained by the team, which would accumulate and would be paid to the Barcelonan cast each five years.

The 'fear' of BLM regarding the agreement Barça - Nike

However, this agreement is not entirely beneficial for the Barcelona team. In fact, this renewed pact between both parts would affect directly to BLM (Barça Licensing & Merchandising), the company commissioned of the massive commercialisation of products 'Made in FC Barcelona'. This sector considers a fundamental part of the institution because of his capacity of growth and, of course, the profits that has generated from his creation.

As it informs 'SPORT', the employees of BLM are restless in front of this decision, why? Because they fear that this agreement can carry to cuts in the staff. If finally it concretises this pact, that would extend until 2038 as it has mentioned , the institution would desist, at least by the moment, of the idea to manufacture his own clothing. This would involve that BLM, that has worked in collaboration with the Barcelonan picture during long to create an own mark, would have to cease his activities in this area of business.