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Joan Laporta, president of the FC Barcelona

NEW CULÉ

Laporta And the Barcelona reinforce the bases in America

Published:11/09/2021 - 21:47h

Updated:11/09/2021 - 21:51h

Laporta Designates a new integral of the Barcelona to direct the operations of the FCB North America in United States

Calendar of FC Barcelona

The name of Jonathan Bosch joins to the organisation of the FC Barcelona and the aim to achieve internacionalizar the mark with greater effectiveness, something that in United States has interesting results in the last years thanks to the success of the club, the presence of Messi and the impact of the Spanish football.

The new attendant of businesses for America in FCB North America comes with previous experience in Fox and Utah Jazz, in addition to having participated in other activities referents to the main leagues in United States. The graduate in the Linfield University of Oregon will be the new face in the dispatch that occupied Nico Zini, that now is with the InterMiami .

With the franchise of the NBA stood out in works of sponsorship in a lapse of four years, whereas with the television chain was inside the area of sportive transmissions. Seattle Seahawks also appears in his leaf of life after arriving to the instrumented in 2019 and learn of the NFL.

With this new integral of the team the first task will be to recover the investments and income in America, since in the last years the heritage and main figure in red by the debts, in fact the main headquarters in Spain has had to inject money to keep the existence of the group.

Another of the things for doing is to recover the weight mediático that diluted with the exit of Neymar, in addition to the recent farewell of Messi, the two figures of this continent that could generate some rooting with the people and now, is by in front a difficult way for all the institution with the new director.

Barcelona, the main

The fact to centre everything in a player or specific figure finished for doing dependent the diagram of income and the club has suffered it of grave form, but to future the plan goes through to give him strength to the Barcelona above what there is in the changing room, from Ansu Fati until Ter Stegen would have to generate the same weight.