The FC Barcelona has reached an important agreement of sponsorship with a Finnish company. Now, the company Human Mobile Devices will be the new patrocinadora of the Barcelona entity. HMD Took out his smartphones under the mark Nokia, until it took a decision. The past month of June, the mark took out to the market the HMD Skyline, a bet that looks for to revolutionise the business of the telephones.
After the negotiations, the Barcelona entity and the company established that the agreement includes the rights of association of the teams of masculine and feminine football, and to the rest of the professional sports. The Barça will have a new mark of telephones after seven years of contractual bond with Oppo. The agreement between the Catalan institution and the company came to an end in June of the year 2022. Therefore, now the FC Barcelona has been able to move to reach the agreement with this new mark patrocinadora.
The details of the agreement of sponsorship
The Barça and the Finnish company signed an agreement that will be plurianual. The pact includes the access of the sportsmen for the production of audiovisual contents and charts. Besides, another of the profits tackles the exhibition of the mark in the days of parties and by means of the digital platforms. In this context, the social networks of the FC Barcelona published a video to promote to the mark of smartphones.
The hairdresser of Lamine Yamal, Salur Peregrina, went the protagonist of the video where announced the agreement between the entity blaugrana and HMD. In the sequence of images, the barber of the of Rocafonda receives to a customer and draws with his machine the logo of the company in the head of a fan blaugrana. Now it expects that the Barcelona group announce the mobiles in the diapers of the Olympic Stadium where at present play his parties. Later, they will do it in the Spotify Camp Nou, once that it take place the reinauguración of the sportive installations.
The mobile of HMD turns into the official telephone of the FC Barcelona and the company will benefit economically by the advertising made by the club. It fits to stand out that the company of telephones is not the only that sponsors to a team or to a sportive event. It does some weeks, took place the Olympic games in Paris and Samsung was one of the marks patrocinadoras of the competitions.