Messi, after surpassing to Pelé: "The life is full of decisions, sacrifices..."

Budweiser Has launched in the last hours the motivating content titled «A king does not do in a day» to celebrate the new milestone in the path of the indisputable «King of the football», Lionel Messi: annotate the greater number of goals for an alone club in all the history of the professional football (644). This record, that the Argentinian has attained of the hand of the FC Barcelona, had been had during 46 years by the Brazilian legend Peeled. In this sense, are many the experts that ensure that this historical feat will keep during generations.

"20 years ago, I began an adventure decided to be the best possible player. Mark each one of the 644 goals, with the help of my mates of team, has cost sacrifice and has been a hard work. I expect that interested of all the world find in my history the necessary inspiration to keep the commitment with his vocation, without mattering last it that it was the trip. All can reach the greatness if we believe in us same", has recognised the own player Leo Messi to Budweiser.

By his part, the captain culé and fellow personnel of Messi, Carles Puyol, has emphasized, in words to the mark: "I Have experienced, at first hand, the hard work that Lionel Messi does to reach the greatness day after day. This record could not have beaten without the dedication and the commitment that has showed in the last 20 years and seat me privileged to have form part of the way that has carried him to turn into the king of the football".

The content «A king does not do in a day», launched by Budweiser to commemorate this milestone, is inspired by the edition limited of this beer for Lionel Messi, designed to celebrate his trip to the greatness and join to fans of all the world. Like this, the emblematic mark wants to put in value the relentless dedication and determination of Messi during his long path in a same club. Budweiser Shares this commitment, that the «King of beers» has showed along his 140 years of history to turn into the mark of beer more known of the world.

Some common values and a very special edition

The past month of September, Budweiser announced a collaboration on a long-term basis with Lionel Messi. With reason of this partnership, the famous mark cervecera launched "Say": a challenging and inspiring video that narrates the history of superación of Messi along his 20 seasons in the professional football.

In the frame of this global agreement between the mark 'King of beers' and the 'Rey of the football', Budweiser also has launched recently a special edition with an attractive design that looks for to surrender a homage to the main values of the star of LaLiga. Of this form, incorporates an original appointment of Messi: "The life is full of decisions, sacrifices, determination and hard work". Like this, Budweiser wants to put in value the principles that position to Messi like the best player of the world, respected so much was as inside the field.

Budweiser, a solid relation with the sport king

Of this form, Leo Messi turns into the new signing of Budweiser, joins to other big players that have collaborated with the mark, between which include the stars of LaLiga Sergio Bouquets and Marcelo. The agreements of Budweiser in the field futbolístico include alliances multianuales with LaLiga and the Premier League, two of the most important competitions of the world. Budweiser Also is partner from does more than 30 years of the World-wide Glass of the FIFA™.